A rebrand acceptance poem

Five years into serving creatives who actually create,
My brand is looking like it needs a major update.
I'm drowning in calls from "just checking your fees!"
When I should be helping traveling RNs crush their dreams.

Every. Single. Day. Another wrong fit in my inbox,
"Do you manage our 60/40?" (Please make it stop!)
I'm known for my next-level planning advice,
But my brand's got the intrigue of day-old white rice.

I've nailed this lane - it's perfectly clear:
Digital nomads making their first million this year,
Female founders flipping their business with flair,
But my brand? Yeah, nothing compelling to share.

Then last night (rage-scrolling competitor sites),
Something snapped - like fully, I saw white light:
I'm too damn good for this outgrown brand hell,
Time to hire pros who actually know how to sell.

'Cause here's the truth that's burning me through:
I know exactly who I am and what I do.
I need a brand that makes me the obvious choice,
Iā€™m tired of the whisper. I have a big voice.

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Take the leap!








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Brand strategy 101: What it is and why you need it